Swiggy Launches Pyng: AI-Powered App for 100+ Service Categories
Published • 15 April 2025 at 10:59 AM
Swiggy's AI App Pyng Connects Bengaluru Pros with 100+ Services
Swiggy has launched a new AI-powered app, Pyng, aimed at helping urban professionals connect with trusted service providers across 100+ categories. Currently live in Bengaluru on Android and iOS, Pyng uses conversational AI to match users with verified experts in wellness, finance, education, events, and more. The platform is onboarding over 10,000 professionals, including fitness trainers, therapists, tax planners, makeup artists, and career coaches. To build user trust, Pyng offers a money-back guarantee if customers don’t find value in the services booked. This initiative marks Swiggy’s expansion beyond food delivery and its entry into the professional services space. Swiggy Co-founder Nandan Reddy stated that Pyng is designed as a reliable, spam-free platform to address consumers’ evolving needs and empower service providers. The launch is part of Swiggy’s broader strategy to spin off key offerings into standalone apps, moving away from the unified model. Other apps in the pipeline include Instamart for grocery delivery and Snacc for 15-minute food delivery, currently being piloted in Bengaluru. Pyng’s launch also reflects a trend in the Indian tech space, aligning with Zomato’s unbundled app strategy through services like Blinkit and Zomato District.
Pyng: Swiggy's New AI Connects You to Trusted Experts
- Swiggy's New AI-Powered App: Swiggy has launched Pyng, an AI-powered app to help urban professionals connect with trusted service providers in over 100 categories.
- Categories and Professionals: Pyng offers services in wellness, finance, education, events, and more, onboarding over 10,000 professionals such as fitness trainers, therapists, tax planners, makeup artists, and career coaches.
- Available in Bengaluru: Currently live in Bengaluru on both Android and iOS, with future expansion plans.
- Conversational AI: The app uses conversational AI to match users with verified experts based on their queries.
- Money-Back Guarantee: Pyng offers a money-back guarantee if users are not satisfied with the services booked, promoting trust and encouraging repeat use.
- Swiggy’s Expansion: This marks Swiggy’s expansion beyond food delivery into the professional services space.
- Standalone Apps Strategy: Pyng is part of Swiggy’s strategy to spin off key services into separate apps, including Instamart for groceries and Snacc for 15-minute food delivery.
- Competitor Strategy: The move aligns with Zomato’s unbundled app strategy, which includes services like Blinkit and Zomato District.
- Vision of Empowering Providers: Swiggy’s Co-founder Nandan Reddy emphasized that Pyng is designed as a reliable, spam-free platform, aiming to address consumers’ needs while empowering service providers.
